A creative and experienced high technology public relations and marketing communications professional, Dan is one of a shrinking number of industry professionals with actual newsroom experience, having worked as a radio news director and anchor with stations in New York, and as a freelance newspaper reporter and magazine contributor. Newsroom experience is one of the things that set Dan — and Madison Alexander PR — apart from the competition. With more than 25 years of experience, Dan has spent most his career working in IT security, enterprise networking, IT software, and Internet platform technologies at large corporations such as 3Com and Data General, and working on large accounts at agencies with clients such as Lotus Development, Mitsubishi Mobile Computing, and Legent. In addition, Dan has worked with start-ups like Gradient Technologies and Moss Software, and held senior management positions with technology firms in New York, Boston and Southern California.
Dan’s work in media relations has been honored by the Orange County Chapter of the Public Relations Society of America (PRSA). He received a PRSA President’s Citation for contributions to the practice of public relations and PRSA in 2002. In 2012, Dan was InfoSecurity Products Guide Security PR Professional of the Year and Madison Alexander PR was awarded Security PR Team of the Year in 2013 and Security PR Agency of the Year in 2011. Dan has guest lectured about high technology communications at CSU-Fullerton, the University of Southern California, and Syracuse University. He was an adjunct professor at Chapman University teaching a class on Reputation Management. Dan and his wife Dawn, a former senior editor for ReCode and former staff writer for the Los Angeles Times and the San Jose Mercury News, were honored by Utica College’s Raymond Simon Institute as 2007 Alumni of the Year for Professional Achievement. Professor Raymond Simon was one of PR Week’s Top 100 Most Influential Professionals.
Madison Alexander PR is headquartered in Tustin, California (about 10 miles from Disneyland) with team members based in Orange County, Silicon Valley, Michigan, Arizona, Boston and Florida. The agency represents clients in the North American market; we also have clients currently headquartered in Belgium, Russia, Hong Kong, Hungary and throughout the United States. We have represented clients based in England, Germany, New Zealand, Sweden, Panama, India and Singapore. Most of our team is based in Southern California, but we have partners on the East Coast, as well as partners in Asia and Europe.